/* CatalogSmith — production stylesheet (shared across all pages).
   Palette: #3 charcoal & coral. Audit fixes baked in: AA contrast, mobile nav,
   focus-visible, no-JS content safety, reduced-motion, tap targets. */
:root{
  --bg:#FAF7F4; --surface:#FFFFFF; --surface-soft:#F4F0EC;
  --ink:#211D2B; --ink-2:#3D3848; --muted:#6E6878; --faint:#6E6A5E;
  --line:#E7DFD9; --rule:#211D2B;
  --accent:#E0552F; --accent-deep:#C0461F; --error:#C0392B;
  --on-accent:#fff; --header-bg:rgba(250,247,244,.9); --raw-even:#EFE9E4; --clean-soft:#F3D9CD;
  --cta-bg:#211D2B; --cta-text:#FAF7F4; --cta-sub:#C9C2CC; --cta-em:#F0A88E;
  --radius:4px; --maxw:1080px;
  --serif:"Fraunces",Georgia,"Times New Roman",serif;
  --sans:"Inter",system-ui,-apple-system,Segoe UI,Roboto,sans-serif;
  --mono:"JetBrains Mono",ui-monospace,SFMono-Regular,Menlo,monospace;
}
*{box-sizing:border-box;margin:0;padding:0}
html{-webkit-text-size-adjust:100%}
@media (prefers-reduced-motion:no-preference){html{scroll-behavior:smooth}}
body{background:var(--bg);color:var(--ink);font-family:var(--sans);font-size:17px;line-height:1.65;-webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
[id]{scroll-margin-top:84px}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 28px}
.serif{font-family:var(--serif)}
.mono{font-family:var(--mono)}

/* accessibility helpers */
.sr-only{position:absolute;width:1px;height:1px;padding:0;margin:-1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap;border:0}
.skip-link{position:absolute;left:8px;top:-48px;background:var(--ink);color:var(--bg);padding:9px 15px;border-radius:var(--radius);z-index:100;transition:top .2s}
.skip-link:focus{top:8px}
:focus-visible{outline:2px solid var(--accent-deep);outline-offset:2px;border-radius:2px}
.cta :focus-visible{outline-color:#fff}

/* eyebrow / labels — AA: small text uses accent-deep, not bright accent */
.eyebrow{font-family:var(--mono);font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-deep)}
.sec-no{font-family:var(--mono);font-size:12px;color:var(--accent-deep);letter-spacing:.1em}

/* buttons */
.btn{display:inline-flex;align-items:center;gap:8px;font-size:15px;font-weight:500;padding:13px 24px;border-radius:var(--radius);transition:transform .15s ease,background .15s ease,opacity .15s ease;cursor:pointer;border:1px solid transparent}
.btn-primary{background:var(--ink);color:var(--bg)}
.btn-primary:hover{transform:translateY(-1px);opacity:.92}
.btn-line{color:var(--accent-deep);border-bottom:1px solid var(--accent);border-radius:0;padding:2px 0}
.btn-line:hover{color:var(--accent-deep)}

/* header */
header.site{position:sticky;top:0;z-index:50;background:var(--header-bg);backdrop-filter:saturate(1.2) blur(8px);border-bottom:1px solid var(--line)}
header.site .wrap{display:flex;align-items:center;justify-content:space-between;min-height:64px;gap:16px}
.logo{font-family:var(--serif);font-size:35px;letter-spacing:-.01em}
.nav{display:flex;align-items:center;gap:26px}
.nav-links a{font-size:14.5px;color:var(--ink-2)}
.nav-links a:hover{color:var(--accent-deep)}
.nav-links a[aria-current]{color:var(--accent-deep);text-decoration:underline;text-underline-offset:5px;text-decoration-thickness:2px}
.nav .btn{padding:8px 16px;font-size:13.5px}
.nav-links{display:flex;gap:26px;align-items:center}

/* hero */
.hero{padding:84px 0 64px}
.hero h1{font-family:var(--serif);font-weight:500;font-size:clamp(38px,6.2vw,64px);line-height:1.04;letter-spacing:-.025em;margin:22px 0 22px;max-width:14ch}
.hero h1 em{font-style:italic;color:var(--accent)}
.hero .sub{font-size:19px;color:var(--muted);max-width:50ch;margin-bottom:26px;line-height:1.55}
.chips{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:32px}
.chip{font-size:13px;color:var(--ink);border:1px solid var(--accent);border-radius:3px;padding:6px 13px;background:transparent}
.chips.flow{align-items:center}
.chip-arrow{color:var(--accent-deep);font-size:15px;flex:none;line-height:1}
@media(max-width:768px){.chip-arrow{display:none}}
.hero-cta{display:flex;align-items:center;gap:24px;flex-wrap:wrap}

/* rules / sections */
.rule{height:1px;background:var(--rule);border:0}
.section{padding:74px 0}
.sec-head{display:flex;align-items:baseline;justify-content:space-between;gap:20px;margin-bottom:36px}
.sec-head h2{font-family:var(--serif);font-weight:500;font-size:clamp(26px,3.6vw,38px);letter-spacing:-.02em;line-height:1.12;max-width:18ch}
.sec-head .meta{font-family:var(--mono);font-size:12px;color:var(--faint);white-space:nowrap}

/* transformation panels */
.panels{display:grid;grid-template-columns:1fr auto 1fr;align-items:stretch;gap:0;margin-top:8px}
.panel{border:1px solid var(--line);min-width:0;overflow-x:auto;-webkit-overflow-scrolling:touch}
.panel caption{text-align:left;font-family:var(--mono);font-size:12px;padding:9px 13px;border-bottom:1px solid var(--line)}
.panel.raw caption{color:var(--error)}
.panel.clean caption{color:var(--accent-deep);border-bottom-color:var(--clean-soft)}
.panel.raw{background:var(--surface-soft)}
.panel.clean{border-color:var(--accent);background:var(--surface)}
.panel table{width:100%;border-collapse:collapse;font-family:var(--mono);font-size:12.5px;min-width:max-content}
.panel th{font-weight:400;text-align:left;padding:8px 13px;color:var(--faint)}
.panel td{padding:8px 13px}
.panel .bad{color:var(--error)}
.panel.raw tr:nth-child(even){background:var(--raw-even)}
.panel .ok{color:var(--accent-deep)}
.panel .arrow{display:flex;align-items:center;justify-content:center;font-family:var(--serif);font-size:30px;color:var(--accent);padding:0 18px}
.caption{font-family:var(--mono);font-size:12.5px;color:var(--faint);margin-top:14px}

/* services / clean list */
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:1px;background:var(--line);border:1px solid var(--line)}
.cell{background:var(--bg);padding:26px 24px}
.cell h3{font-family:var(--serif);font-weight:500;font-size:20px;margin-bottom:8px;letter-spacing:-.01em}
.cell p{font-size:15px;color:var(--muted);line-height:1.55}
.cell .ic{color:var(--accent-deep);margin-bottom:14px;display:block}

/* steps */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:34px}
.step .n{font-family:var(--serif);font-size:34px;color:var(--accent);line-height:1;margin-bottom:12px}
.step h3{font-family:var(--serif);font-weight:500;font-size:19px;margin-bottom:7px}
.step p{font-size:15px;color:var(--muted);line-height:1.55}

/* deliverables row */
.deliver{display:grid;grid-template-columns:repeat(4,1fr);border-top:1px solid var(--rule)}
.deliver .d{padding:22px 20px;border-right:1px solid var(--line)}
.deliver .d:last-child{border-right:0}
.deliver .d .dn{font-family:var(--mono);font-size:12px;color:var(--accent-deep)}
.deliver .d p{font-size:14.5px;color:var(--ink-2);margin-top:8px;line-height:1.4}

/* why / transparency */
.why{display:grid;grid-template-columns:1fr 1fr;gap:48px;align-items:start}
.why ul{list-style:none;display:flex;flex-direction:column;gap:18px}
.why li{display:flex;gap:13px;font-size:16px;color:var(--ink-2);line-height:1.5}
.why li .ic{color:var(--accent-deep);flex:none;margin-top:2px;font-weight:500}
.why .lead{font-family:var(--serif);font-size:clamp(24px,3.4vw,34px);font-weight:500;line-height:1.18;letter-spacing:-.02em}
.why .lead em{font-style:italic;color:var(--accent)}

/* founder / trust block */
.founder{display:flex;gap:20px;align-items:flex-start;background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);padding:24px 26px}
.founder img,.founder .avatar{width:64px;height:64px;border-radius:50%;flex:none;object-fit:cover;background:var(--surface-soft);display:flex;align-items:center;justify-content:center;font-family:var(--serif);font-size:22px;color:var(--accent-deep)}
.founder h3{font-family:var(--serif);font-weight:500;font-size:18px;margin-bottom:4px}
.founder .role{font-size:14px;color:var(--muted);margin-bottom:10px}
.founder p{font-size:15px;color:var(--ink-2);line-height:1.55}

/* objection chips */
.objections{display:flex;flex-wrap:wrap;gap:10px;margin-top:18px}
.objections span{font-size:13.5px;color:var(--ink-2);background:var(--surface-soft);border-radius:var(--radius);padding:8px 13px;display:inline-flex;gap:7px;align-items:center}
.objections span .ic{color:var(--accent-deep)}

/* form */
.lead-form{display:grid;gap:14px;max-width:520px}
.lead-form label{font-size:13.5px;color:var(--ink-2);font-weight:500;display:block;margin-bottom:5px}
.lead-form input,.lead-form select,.lead-form textarea{width:100%;font:inherit;font-size:15px;padding:11px 13px;border:1px solid #8C8694;border-radius:var(--radius);background:var(--surface);color:var(--ink)}
.lead-form textarea{min-height:96px;resize:vertical}
.lead-form .hp{position:absolute;left:-9999px}
.lead-form button{justify-self:start}

/* faq */
.faq details{border-bottom:1px solid var(--line);padding:20px 0}
.faq summary{font-family:var(--serif);font-size:19px;font-weight:500;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center;gap:16px}
.faq summary::-webkit-details-marker{display:none}
.faq summary .pl{color:var(--accent-deep);font-size:22px;transition:transform .2s ease;flex:none}
.faq details[open] summary .pl{transform:rotate(45deg)}
.faq p{font-size:15.5px;color:var(--muted);margin-top:14px;line-height:1.6;max-width:70ch}

/* final cta */
.cta{background:var(--cta-bg);color:var(--cta-text);border:1px solid var(--line);border-radius:8px;padding:56px 44px;text-align:center}
.cta h2{font-family:var(--serif);font-weight:500;font-size:clamp(28px,4vw,42px);letter-spacing:-.02em;line-height:1.1;margin-bottom:14px}
.cta h2 em{font-style:italic;color:var(--cta-em)}
.cta p{color:var(--cta-sub);font-size:17px;max-width:46ch;margin:0 auto 28px}
.cta .btn-primary{background:var(--accent-deep);color:#fff}
.cta .btn-primary:hover{background:#A33A19}

/* footer */
footer.site{padding:46px 0 60px;border-top:1px solid var(--line);margin-top:10px}
footer.site .wrap{display:flex;justify-content:space-between;align-items:flex-start;flex-wrap:wrap;gap:24px}
footer .fl{font-family:var(--serif);font-size:19px}
footer .fmono{font-family:var(--mono);font-size:12.5px;color:var(--faint);line-height:1.8}
footer .fnav{display:flex;gap:22px;font-size:14px;color:var(--ink-2);flex-wrap:wrap}

/* prose (legal / resources) */
.prose{max-width:72ch;margin:0 auto;padding:48px 28px 64px}
.prose h1{font-family:var(--serif);font-weight:500;font-size:clamp(30px,4.5vw,44px);letter-spacing:-.02em;line-height:1.1;margin:0 0 10px}
.prose .lede{font-size:19px;color:var(--muted);line-height:1.55;margin:0 0 28px}
.prose h2{font-family:var(--serif);font-weight:500;font-size:26px;letter-spacing:-.01em;margin:38px 0 12px}
.prose h3{font-family:var(--serif);font-weight:500;font-size:19px;margin:26px 0 8px}
.prose p,.prose li{font-size:16.5px;color:var(--ink-2);line-height:1.7}
.prose ul,.prose ol{margin:0 0 16px 20px}
.prose li{margin-bottom:6px}
.prose a{color:var(--accent-deep);border-bottom:1px solid var(--clean-soft)}
.prose .updated{font-family:var(--mono);font-size:12.5px;color:var(--faint);margin-top:6px}

/* reveal — gated behind .js so content is visible without/with-broken JS (AI crawlers + no-JS users) */
.js .reveal{opacity:0;transform:translateY(16px);transition:opacity .6s ease,transform .6s ease}
.js .reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.js .reveal{opacity:1;transform:none;transition:none}}

/* responsive */
@media(max-width:820px){
  header.site .wrap{flex-wrap:wrap;padding-top:10px;padding-bottom:10px;gap:10px}
  .nav{width:100%;justify-content:space-between;gap:14px}
  .nav-links{gap:16px;flex-wrap:wrap;font-size:14px}
  .nav-links a,footer .fnav a,.nav .btn,.hero-cta .btn-line{min-height:44px;display:inline-flex;align-items:center}
  [id]{scroll-margin-top:140px}
  .grid-3,.steps{grid-template-columns:1fr}
  .deliver{grid-template-columns:1fr 1fr}
  .deliver .d:nth-child(2){border-right:0}
  .why,.founder{grid-template-columns:1fr;gap:28px}
  .founder{flex-direction:column}
  .sec-head{flex-direction:column;gap:8px}
  .panels{grid-template-columns:1fr;gap:14px}
  .panel .arrow{transform:rotate(90deg);padding:4px 0}
}
@media(max-width:520px){
  .deliver{grid-template-columns:1fr}
  .deliver .d{border-right:0;border-bottom:1px solid var(--line)}
  .hero{padding:54px 0 44px}
  .cta{padding:40px 24px}
}

.lead-form .req{color:var(--accent-deep);font-weight:500}